Now is a better time than ever to Celebrate Nurses? Why? Because there is none of them left.
There is a global shortage of nursing staff and this issue needs to be addressed.
In April 2013 89,000 people emigrated from Ireland and in April 2014 a further 81,900 emigrated from our Emerald Isle.
According to The Nursing and Midwifery Board Ireland there are 64,790 active registered nurses on their system.
In 2014 there were 8,119 nurses working abroad this was up from 7,705 in 2013.
In 2014 there were 2,369 newly registered Nurses on the system. One thing is clear there are not enough Nurses to cover the demand and this problem will continue to grow year on year.
We want to know where are all the Nurses gone and why have they chosen not to stay in Ireland?
Back in 2013 we asked ourselves the same question and we came to the conclusion that Nurses are not appreciated in society. It is clear to see from the media and our own research that nurses feel over-worked and underpaid.
From this information we developed our Celebrate Nurses our Everyday Heroes campaign.
How did #Celebrate nurses all start?
International Nurses Week is celebrated internationally each year from May 6th and ends on Florence Nightingales Birthday on May 12th.
In 2013 we launched our #CelebrateNurses ‘Our Everyday Heroes’ positive support campaign during International Nurses Week. What started as an afternoon of pampering with 10 guest Nurses enjoying style and self-care has grown over the past two years to a nationwide promotion of appreciation of nurses in online and offline activities. Our aim is to expand even further in 2015– www.celebratenurses.ie
Last year we were delighted by the on-boarding of new #Celebratenurses partners who committed to hosting their own events to celebrate nurses, these included very diverse companies from VHI Swiftcare Clinics to The Mowlam Nursing Home Group. During International Nurses Week 2014 we had events held in Dublin, Cork and Galway all to ‘Celebrate Our Everyday Heroes’ and to collect words of thanks for nurses for our online eBook
How do we spread the #CelebrateNurses message?
At our event in 2013 we launched an online e-book for Nurses. We invited Nurses and members of the public to leave comments of Thanks for Nurses. The aim of this campaign was and is to create positive recognition for nurses and to provide a platform for nurses to check out for a ‘boost’ when tough days are had.
During International Nurses week in 2013 we reached our goal of gathering 365 comments of thanks for nurses and we are delighted to say this number is still growing. People can still leave their comments of thanks by visiting www.celebratenurses.ie
How do you become a #Celebratenurses Hero?
In order to grow our #CelebrateNurses campaign we need industry bodies to get involved in this campaign. The idea is to Celebrate Nurses during International Nurses Week May 6th-12th. We want Ireland who has the best trained nurses in the world to lead the way in global thanks for these amazing professionals. This year will be our 3rd year running this campaign and getting involved is simple and there are a number of ways you can do this. Below are some examples of ideas;
- Share the #CelebrateNurses campaign with staff members and encourage them to get involved
- Hosting or encouraging members to host an event to mark International Nurses Day
- Engage with Media to promote this event with the general public
- Sponsorship of branded marketing materials to promote #CelebrateNurses
Marketing Coordinator ,Aoife Manning
Phone : 01-5241672
Email : [email protected]